Alexa, Alexa enabled devices, services and skills come together to help support people in their everyday lives. As customers learn about Alexa in-store we show them how their experience can get
better through the combination of devices, services and skills. 

These seven campaign stories will be featured in the 68 fixtures we have in NA, based on the fixture objective and retailer’s strategic initiatives. Typically, assets are delivered individually by product launch. Through this project, we can think about all the elements that make up the offline experience and use each mechanism strategically to tell our story. 

Branding, Graphic Design, Campaign Design

Creative Lead

Agency Partner           
Down The Street

Tuesday Oct 5 2021